| Business Leverage Points |
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| Create Offers to Add Value and to Encourage Quicker Responses |
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- 1) Offers to recent purchasers to tap their delight -'Bounceback' offers
- 2) Offers to clear 'Dead' stock
- 3) Offers to reactivate 'old' clients
- 4) Offers that send you mail order items until you notify them NOT to -'Til Further Notice Offers'
- 5) Offers to create an awareness of a new product or service
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| Examples |
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1) 50% off/Half Price!2 for price of 1
2) Car servicing reminders with a 'special' offer such as a free air conditioning re-gas
3) Dummy cheque for $250 to put towards a Journey, FFR or Planning Session
4) Cheaper Pizza on Tuesday & Wednesday nights
5) Cheap movie tickets on Tuesday nights
6) Early Bird offer for those booking by a certain date
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