| Business Leverage Points |
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| Lowering the Barriers to Doing Business |
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- Some of the barriers include:
- • Payment systems. Not everyone has ready cash
- • Distance to the business premises. Some customers are in remote locations
- • Delivery of bulky goods. Not everyone owns a truck
- • Opening hours. Some people work 6-7 days a week
- • Ease of contact. Phone/fax/ email/voicemail
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| Examples |
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1) Easy payment systems. EFTPOS, Credit Cards, Cheques, Layby, Payment Systems
2) Free delivery if it's not cost prohibitive. Affordable delivery as a second best option
3) Opening hours to cater for customers working hours. Weekends
4) Toll Free numbers for STD/ISD callers
5) Mail order |
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